Shelf Cooler by Gravity Design Team

Gravity Design Team Reveals The Gravity Cooler Shelf Cooler

Gravity Design Team, the thinktank behind the awarded project Gravity Cooler - Shelf Cooler by Gravity Design Team points out, The aim was to solve the problems of having not enough cold beverage stocks in the markets. According to the researches, the sales of beverages increase when they are cold. The data shows that 84 percent of customers prefer cold beverages over warm beverages. The product cools beverage which recommended consumption tempreture is 4 to 6 Celcius by placing a new cooling system directly into regular market shelves in 6 hours. New design language form was created by disrupting common vertical layouts of coolers. By arranging the beverage stock horizontally, cooling in limited spaces was solved..

Shelf Cooler by Gravity Design Team Images:

VIA: http://competition.adesignaward.com/design.php?ID=49060

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